Prevent and relieve back pain with our premium-quality back comfort products. For one week only, get 10% off any products from our Back Comfort range when you spend over £15. Choose from specially designed back cushions, specialist insoles and back-friendly bags.

Make car journeys more comfortable with our Harley In-Car Back Support. It moulds to your shape for improved posture and support, especially in your lower back. Protect your back, neck and shoulders with our Healthy Back Bags. The innovative design distributes weight evenly to minimise stress on your body and prevent chronic pain. For improved underfoot comfort and posture, try our Orthaheel Regular Insoles. They're designed to give you long lasting relief from a range of foot, leg and lower back aches.

To take advantage of this great offer, simply add any Back Comfort product/s to your basket and enter the offer code WDBC10 when prompted. If the order value is over £15, you'll automatically receive 10% off.

Please click here to view our Back Comfort products.

Terms and Conditions

To redeem our '10% off any back comfort orders over £15' offer, simply add any item/s from our Back Comfort range to your basket and enter the code WDBC10 when prompted. This offer only applies to items in our Keep Active - Back Comfort category. This offer expires at 11.59pm on 11th August 2015. Cannot be used in conjunction with any other offer. We reserve the right to withdraw this offer at any time. Offer only available on in-stock items.